11 Best Ecommerce Platforms for Your Business in 2024

On Trustpilot, where many competitors struggled to get even 1.0 or 2.0 stars, Web.com manages to score almost 4.0 out of 5 stars, based on 2,000-plus reviews. The provider’s presence on Capterra and G2 is less robust, with less than 200 reviews combined across both platforms. On Capterra, Web.com has less than 4.0 out of 5 stars, but on G2 it has more than 4.5 out of 5. Wix has an impressive number of reviews on Capterra, hitting nearly 10,000 entries.

Squarespace: Best platform for service providers

In exchange for a monthly or annual fee, the service provider handles all of the technical stuff. It’s an affordable way for small businesses that do not have an IT team to handle ecommerce. Sellfy includes its own print-on-demand platform, so you can sell a variety of POD products without relying on a service like Printful or Printify. It also offers apps and integrations for things like Google Analytics and Facebook Live Chat.

1. Shopify comes with powerful tools that help you promote and sell products on Facebook, Instagram, TikTok, Google, and YouTube from one back office.
2. On Capterra, Shopify fared much better, with more than 6,000 reviews averaging about 4.5 out of 5 stars.
3. Considering the features and ecommerce functionality you get standard, you can save a lot of money compared to Shopify.
4. This means you don’t have to worry about things such as server maintenance, but you also have less control over your site.
5. For example, an online footwear brand might design, sell, and ship sneakers directly to customers.
6. If you’re looking for a free ecommerce builder, Square Online’s basic plan includes features like real-time shipping updates and coupon capabilities.

Best E-Commerce Platform for SEO

In other words, it’s everything you need to run your store in one place. Examples of e-commerce platforms include Shopify, WooCommerce, Wix and Squarespace. Examples of e-commerce platforms include Shopify, Wix and Squarespace. In terms of pricing, it offers one of the best values on the market. It offers a free forever plan with unlimited products, which buys users plenty of time to build an online store without an upfront investment.

If e-commerce is your primary source of revenue, it’s important to understand your sales and customers in as much detail as you can. Look for an e-commerce platform that offers detailed reports about what you’re selling and to whom. Also, look for SEO, social media and other online marketing tools that can help you compete in the crowded online space. Zoho Commerce covers the critical must-haves we’d expect in a decent e-commerce platform, including free hosting, SSL certificates and a responsive website builder. Marketing tools such as newsletter subscriptions and social media integrations are also included.

What are the most popular ecommerce platforms?

It’s accounting income vs cash flow no secret e-commerce has made (or broken) many businesses in recent years, with more and more consumers looking to online websites for all their shopping needs. All plans have 1.4% plus 25 pence credit card transaction fees, except for the Premium plan, which has fees of 1.4% plus 15p. Explore all the tools and services you need to start, run, and grow your business.

Below, we highlight some of the essential features we wouldn’t compromise on. We also point to some “nice to have” perks that add value for small business owners (but aren’t necessarily deal-breakers if they aren’t available). Squarespace offers some welcome hand-holding for beginners, taking you through all the steps, from finding a domain to marketing your site. Ready-made templates make it easy to create your site, for instance, while the artificial intelligence (AI) tool can help you write product descriptions fast. Once your store is set up, managing it is made easy with built-in functions to manage shipping, fulfillment, payment and checkout.

Online retailers are automatically set up for credit card payments through PayPal or Shift4. Marketing integrations include Google, Facebook, MailChimp, Aweber, and Houzz. While there are free apps, many come at an additional monthly cost on top of your Shopify plan. They also have the Shopify POS for simple brick-and-mortar stores looking to take payments via the mobile app. The point of sale system makes it to manage your payment process and handle PCI compliance. If you plan to dropship, rely on Facebook Ads or Instagram marketing – this is the best choice.